L’Oréal is ready to help sun-lovers in the UK pay closer attention to UV exposure through a battery-free wearable that can be worn on your clothes - and even on an Apple Watch.
The £60 My Skin Track UV, which is launching under the beauty giant's skincare brand, La Roche-Posay, is now on sale through Apple's online and select stores after it launched in the US last November.
It's been developed inside of the Tech Incubator research and development lab, which has already produced two stretchable UV sensors and is also developing a wearable that can detect your skin's PH level to recommend appropriate skincare.
It has been a team effort making the Skin Track UV wearable a reality, and we're not just talking about the 35-member team working on future projects at that development lab. Yves Behar, who previously flexed his designer muscles in wearables through Jawbone's UP fitness trackers, helped dream up the look of the discreet, elegant device, which comes in signature La Roche-Posay colors. Professor John Rogers, from Northwestern University, who worked on two wearable companies developing flexible stretchable electronics previously, also played a crucial part in bringing the UV-detecting wearable to life.
"I've been wearing wearables all my life, but I wanted something different, something cool, unique and innovative," says Guive Balooch, global vice president of L’Oréal's Incubator Hub. "We had to make something people would want to wear. The fact it is also battery-free opens the door of what wearables can now be."
To make something people would want to wear and that was beautiful, Balooch turned to Behar and his Fuseproject design firm. "I looked at this project very much from a technical side, so design wasn't the first thing I thought about," Balooch said. "Working with Yves helped me realise we have to design something that is unobtrusive. But also, that if it's too small it might fall off. Or, if it's too big, it's not going to feel like it's innovative. Everything about the design was meticulous." Read more