Apple News



Apple’s $200 Billion Comeback: Services, Tariff Hope and Value

Apple’s $200 Billion Comeback: Services, Tariff Hope and Value

After an ugly 2018, Apple Inc. is back in vogue with investors who are looking past underwhelming iPhone sales and embracing the company’s vision of a digital services future. Apple’s 26 percent rally this year leads all but Facebook Inc. among the largest U.S. technology companies. The gains added more than $200 billion to the market value of the Cupertino, California-based company. The rebound will be put to the test when Apple reports fiscal second-quarter results on April 30. Analysts expect revenue to fall 6 percent, the worst year-over-year decline since 2016, according to the average estimate compiled by Bloomberg. Earnings per share is forecast to drop 13 percent.
Apple’s Rivals See 5G as ‘Golden Opportunity’ to Beat iPhone

Apple’s Rivals See 5G as ‘Golden Opportunity’ to Beat iPhone

Now that the first 5G devices are hitting the U.S. market, Apple Inc. is under more pressure to start readying a comparable iPhone — or watch its dominance come under attack. Already, Motorola Mobility Holdings has a quasi-5G phone out — it requires a snap-on module — and Samsung Electronics Co. will start selling its own version through Verizon Communications Inc. on April 18. LG Electronics Inc. is planning to launch one at Sprint Corp. “very soon” and is trying to accelerate the rollout of a model for Verizon, aiming to capitalize on the frenzy surrounding the ultrafast network technology.
More people pay for Apple Music than Spotify in the US now

More people pay for Apple Music than Spotify in the US now

According to a report in The Wall Street Journal, the battle between Apple and Spotify continues to escalate. "People familiar with the matter" revealed that Apple Music now has more paid US subscribers than Spotify—specifically, more than 28 million versus Spotify's 26 million as of February 2019. Those sources also claim that Apple Music is expanding more rapidly in the US, at a rate of about 2.6 to 3 percent. Spotify's growth rate is reportedly 1.5 to 2 percent. It's unlikely that Apple will claim this as a victory, because it, like Spotify, doesn't publicly break out regional subscriber counts. However, if the estimates are accurate, they show that US customers are embracing Apple Music as much as (and possibly more than) its Swedish competitor.
Beats’ new Powerbeats Pro are AirPods with a longer battery life and better fit

Beats’ new Powerbeats Pro are AirPods with a longer battery life and better fit

A couple of weeks after Apple shipped its second-generation AirPods, the company’s Beats division is finally making its own entrance into the true wireless earbuds market. The new $249.95 Powerbeats Pro ship in May and are Beats’ most significant product in years. I get the feeling that, for many people, these are going to prove even more compelling than AirPods. They offer longer battery life, they seal fully in your ears without letting in outside noise, they include the same Apple H1 chip as the latest AirPods for hands-free “Hey Siri” voice commands, and yes, to my ears, the Powerbeats Pro sounded better during my brief introduction to them.
One of Google's top A.I. people has joined Apple

One of Google's top A.I. people has joined Apple

Ian Goodfellow, one of the top minds in artificial intelligence at Google, has joined Apple in a director role.The hire comes as Apple increasingly strives to tap AI to boost its software and hardware. Last year Apple hired John Giannandrea, head of AI and search at Google, to supervise AI strategy.Goodfellow updated his LinkedIn profile on Thursday to acknowledge that he moved from Google to Apple in March. He said he's a director of machine learning in the Special Projects Group. In addition to developing AI for features like FaceID and Siri, Apple also has been working on autonomous driving technology. Recently the autonomous group had a round of layoffs.
Media Companies Take a Big Gamble on Apple

Media Companies Take a Big Gamble on Apple

Like many other media executives, Pamela Wasserstein was wary of tech giants and their attempts to go into business with content creators.“There was great optimism around partnerships, and I think that optimism has largely cooled, and people are now more cautious,” said Ms. Wasserstein, the chief executive of New York Media, the publisher of New York magazine and web titles like The Cut and Vulture.But like others in her position at publishers like Condé Nast, Dow Jones and Meredith, she put caution aside and joined Apple’s media initiative, the recently unveiled Apple News Plus app, which promises to blast out content across more than a billion devices worldwide.
“ARE WE AT A PARTY, OR A WAKE?”: JOURNALISTS WONDER IF APPLE NEWS+ IS A TROJAN HORSE

“ARE WE AT A PARTY, OR A WAKE?”: JOURNALISTS WONDER IF APPLE NEWS+ IS A TROJAN HORSE

On the evening of Wednesday, March 27, a few dozen magazine and digital-media notables gathered in a capacious loft in a Civil War-era five-story former mansion in Lower Manhattan. It was a very Silicon Valley version of New York. As someone who has been to the loft described it to a local news Web site, it “basically looks like what you’d expect would happen if Apple decorated a Tribeca apt, complete with glass staircase.” Indeed, the trillion-dollar tech behemoth sometimes hosts events in the space, and that’s why the publishing crowd was assembled there
Apple cancels AirPower product, citing inability to meet its high standards for hardware

Apple cancels AirPower product, citing inability to meet its high standards for hardware

Apple  has canceled the AirPower product completely, citing difficulty meeting its own standards.“After much effort, we’ve concluded AirPower will not achieve our high standards and we have cancelled the project. We apologize to those customers who were looking forward to this launch. We continue to believe that the future is wireless and are committed to push the wireless experience forward,” said Dan Riccio, Apple’s senior vice president of Hardware Engineering in an emailed statement today.
Internal Documents Show Apple Is Capable of Implementing Right to Repair Legislation

Internal Documents Show Apple Is Capable of Implementing Right to Repair Legislation

A leaked internal document obtained by Motherboard outlines a program that looks almost exactly like the requirements of right to repair legislation that has been proposed in 20 stateAs Apple continues to fight legislation that would make it easier for consumers to repair their iPhones, MacBooks, and other electronics, the company appears to be able to implement many of the requirements of the legislation, according to an internal presentation obtained by Motherboard.
Why the Apple TV+ Event Was So Unusual

Why the Apple TV+ Event Was So Unusual

There have been good Apple events and bad Apple events since Tim Cook took over as CEO seven and a half years ago, but there has been nothing like today’s event. For the first time that I can recall, Apple brought nothing to the table but its power.To sum it up, Apple announced a subscription news service (Apple News+) that includes the digital version of every magazine you’ve ever heard of along with some newspapers (but not the Washington Post and the New York Times.) It announced a TV service (Apple TV+) that has original shows, just like Netflix and Amazon’s Prime Video. It announced that you could get to all the TV services you already subscribe to through Apple TV, which is as momentous as, say, getting a new clicker for your smart TV.
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